Tag: snapchat

The New Facebook Algorithm and Influencers

How new Facebook Algorithm Changes Affect Influencer Marketing

Facebook has become as ubiquitous as gas stations, banner ads, and Starbucks. That makes adapting to the new Facebook algorithm a big deal. Here we'll talk about its effect on influencer marketing. Plus, we'll tell...
Social app trends feature article

5 Emerging Social Apps Trends in 2018 so far

The world of social media constantly changes, but you can identify patterns that emerge. In this article we identify those trends and determine how they will influence social app development. The Infinite Dial showcases various...
Video Marketing

10 Tips for Creating a Successful Video Marketing Strategy

Video marketing is the must-do trend in marketing strategies for 2018. If you haven’t jumped on the video marketing train yet, it isn’t too late. But if you miss it, there may be no trains...
clapback

The art of the Clapback: Social Media Feuds are Good for Business

Warning, this article has some *NSFW* elements and covers celebrity social media feuds that might get the blood boiling. Journalists like John Oliver, as well as the entity known as Black Twitter, have employed a...
app market

In-App Shopping: The True Purpose of Augmented Reality Technology

Aside from Niantic's hits and a bunch of furniture shopping apps,  virtual and augmented reality are still finding their niche in the mobile app market. The company Wayfair, known primarily for furniture and home decor,...
Referral Marketing

How to Create a Referral Program for Your Business

Referral marketing means utilizing customer loyalty and positive customer experiences to generate word-of-mouth promotion of your product or service. Creating a Referral Program for your business is not only more effective than many forms of...
a typical social media manager

5 Unusual Strategies Your Social Media Manager Should Test in 2018

After Facebook’s algorithm change, many a social media manager will have to find new ways to leverage social media. Whether you are an editorial platform, an influencer, or a business that uses digital marketing, social...
Influencer Marketing

B2C Influencer Marketing Trends for 2018

There is no denying it: the power of influencers is very real. With the ever-changing landscape of social media, it can be stressful keeping up. Your B2C business will suffer if you can’t adapt. Though...
powerful tool for marketers

Here’s What Makes Snapchat Such a Powerful Tool for Marketers

Though underutilized by many marketers, Snapchat is a must-have element in any marketing strategy. If your target customers are female and/or young adults, you really don’t want to miss out on using this app. According...
social media marketing mistakes

3 Basic Social Media Marketing Mistakes to Avoid in 2018

Most companies have social media marketing teams, strategies, and eventual goals. Yet, many don't understand how these best tie in to existing business goals. Any company that uses the Internet to drive business will engage...