Tag: Google Analytics

Building blocks

How to Build a Strong SEO Foundation for a new Website

Having a search engine optimized site could be the difference between getting the traffic you want or remaining invisible. That means new websites need to build a strong SEO foundation from day one.  When starting...
Graphic representing how to calculate marketing ROI

How to Efficiently Calculate Marketing ROI

In many cases, it can be a real struggle to pin down your marketing results, especially if there’s no direct response or purchase to measure. This article breaks down the process and explains how...
Calendar

A Guide to Long-term Content Planning and Content Creation

Ever find yourself struggling for ideas? Feel like your content isn't getting the clicks it deserves? When it comes to blogging, strategic planning is the key to success. Here's a quick guide to long-term...
SEO mistakes

7 SEO Mistakes You Should Avoid

As digital marketing evolves, you need to adapt. This leaves even SEO experts exposed to mistakes. Here, we'll outline 7 SEO mistakes that could be costing your site valuable traffic and how to avoid...
google analytics

An Entrepreneur’s Guide to Google Analytics

Many programs such as Google Analytics or Adobe Photoshop offer more power than their users can leverage. Here, we'll give entrepreneurs a comprehensive intro to Analytics. Data analysis is key to surviving in today's business world....
Visualization of a website migration plan

Improve Your Ranking With This Complete Content Migration Plan

Site migration occurs when extensive alterations are made to your site. This often significantly affects search engine visibility. If you follow this complete content migration plan, the effects should only be positive. In general, site...
link-building strategy

How to use Keywords and Backlinks to Create a Solid Link-Building Strategy

Most would say keywords and backlinks are two separate parts of SEO. However, these work best when used together. Together, these two methods can be utilized to make a well-optimized and high-ranking website. Link building remains...
YouTube Channel How-To article

A Complete Beginner’s Guide to Creating a Successful YouTube Channel

The following is a beginner's guide to creating the right kind of YouTube channel complete with actionable insights. YouTube is the largest online video platform so you’ll need this guide if you want to traverse...
Paid Ads

Why Most Paid Ads Fail

New companies promoting new products often make the mistake of jumping head first into a paid ads campaign. This is destined to fail if the groundwork has not been done. It may seem to...
fast indexing on Google

A Simple Guide to Fast Indexing on Google

Have you ever found yourself waiting around for Google to pick up and index your site's content? If it's not happening fast enough, it's likely your fault. In fact, the issue probably comes down to...