Learn these simple hacks that can increase your sales big time in a short amount of time.
The ultimate goal of every online business is to drive sales. All marketing strategies implemented are geared toward the achievement of this goal.
However, the fast-paced and competitive sales world have made sales hacks more necessary now than ever.
It is important you stay on top of your game to continuously beat your current performance.
To help you with that, we’ve put together 5 sales hacks.5 Hacks to Increase Your Online SalesClick To Tweet
1. Create a Sense of Urgency
A study by Skyword found that 56% of consumers have a fear of missing out on the latest on social media.
These are the same people who buy from your store.
“The #FOMO is real”
This means you can leverage this FOMO to your gains by inciting a sense of urgency with offers on your website.
The key is to create offers that customers feel like it’s a once in a lifetime opportunity. This will encourage them to make purchases right away as they wouldn’t want to miss out.
2. Add Live Chat to Your Website
Live chat is an essential addon for every eCommerce website. Having a live chat customer support means you can be more proactive instead of reactive.
When customers’ have any questions or encounter any problems during the shopping process, they can be resolved almost immediately. This will lead to higher conversions and more sales.
A study by Smart Insights confirms this. They found that visitors who make use of live chat on any website are 8 times more likely to convert than the ones who don’t.
“Visitors who chat convert at roughly 8 times the rate of non-chatting customers.” – Smart Insights
3. Speed up Your Website
The importance of page load speed cannot be overemphasized. Consumers are impatient. It has been established that a lot of visitors won’t stick around if your website takes more than 3 secs to load for them.
This means having a website that loads pretty fast is the first step towards getting visitors to stick around to see your offers.
If you want more sales, start by reducing your bounce rate.
4. Keep Your Forms Simple
Let’s face it, we all hate filling out text forms. Whether it’s signing up for a newsletter, creating an account or going through the checkout process, you have to fill out information.
Consequently, a lot of people will avoid the process entirely if you ask them for too much information.
Therefore, to avoid losing prospects, optimize every form on your website collect only the most relevant information.
Another classic trick is to break out fields and into parts spread them across different pages on your website.
For example, instead of taking all information like email, password, address, and payment details upfront during the sign-up process, you can break them into parts and take only email and password first. The rest can be spread out through the checkout process.
5. Create a Referral Program
One of the easiest ways to increase your sales to your business is through referrals.
If you can convince each of your existing customers to give you one referral, you could potentially double customers in a short amount of time.
You can achieve this by creating a referral program for your business. The best referral program offers a two-way reward to both the referrer and the referred.